Capstone: Mizzou Softball Social Media

For my senior capstone project, I worked alongside a classmate as social media consultants for the University of Missouri Softball program. We generated bi-weekly analytics reports and researched and pitched content and campaign ideas for Facebook, Twitter and Instagram.

Below are examples of content and media created and some of our successful campaigns.

#BringItHome: Campaign for the 2018 SEC Tournament in Columbia, Missouri

(footage courtesy of Mizzou Softball)

Paws in the Park Event, May 5, 2018

PawsinthePark

 

MUTigers.com Senior Night Feature: Paige Bange

paige

Screen Shot 2018-05-09 at 10.52.39 AM
Photo of Paige courtsey of MUTigers.com.

 

Read the full story here.

 

 

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s